Everything your team needs to talk to customers, in one inbox.

Website live chat

A branded chat widget for your site, answered by AI or your team.

WhatsApp Business

Official WhatsApp Business API, including voice notes.

Instagram DMs

Direct messages and story replies in the same queue.

Facebook Messenger

Page messages and ad enquiries, threaded per customer.

Email

Connect Google Workspace, Microsoft 365 or any IMAP/SMTP mailbox.

Voice calls

Calls answered by the Northline AI voice agent, with recording and transcript.

TikTok

TikTok direct messages handled alongside every other channel.

Telegram

Telegram conversations for communities and VIP clients.

LINE

For visitors and partners from Japan, Thailand and Taiwan.

SMS

Two-way SMS for confirmations, alerts and replies.

X (Twitter)

Direct messages and mentions, coming soon.

API channel

Bring any custom channel or in-app chat into the inbox.

Shared inbox

Collaborative team queues so everyone sees who handles what.

Labels

Organise conversations with tags like booking, refund or VIP.

Private notes

Internal discussions the customer never sees.

Teams

Group agents into teams by department, branch or language.

Assignments

Assign conversations to the right agent automatically or by hand.

Priority

Mark urgent conversations so they are handled first.

Read receipts

Know when your reply was delivered and read.

Collision detection

See who is viewing a conversation and avoid duplicate replies.

Advanced filters

Filter by channel, label, status, agent, branch or custom fields.

AI agents on every channel

The Northline AI agent answers calls, WhatsApp, Instagram and chat 24/7.

AI copilot

Drafts replies from your knowledge base for human agents.

Summaries and translation

Summarise long threads and translate Arabic and English instantly.

AI monitors

Track conversation themes in plain language, such as “complaints about parking”.

AI triage

Sets priority, labels and team automatically from the message.

Automation rules

Trigger actions when conditions are met.

Macros

One-click sequences: label, assign, reply and resolve.

SLA management

First response and resolution targets with escalation.

Business hours

Availability per inbox, with auto-replies when you’re closed.

Auto-assignment

Smart round-robin routing to available agents.

Agent capacity

Limit open conversations per agent to prevent overload.

Contact profiles

One unified view of each customer across channels.

Contact notes

Add notes your whole team can see.

Custom attributes

Add fields like insurer, unit number or licence expiry.

Contact segments

Filter and group contacts for campaigns and reports.

Conversation history

The complete timeline of every interaction, including calls.

Pre-chat forms

Collect name, phone and reason before the chat starts.

CSV import

Bulk import contacts from spreadsheets.

Contacts API and CRM sync

Keep HubSpot, Salesforce, Zoho or Bitrix24 in sync.

Live view

A real-time dashboard of open, waiting and resolved conversations.

Conversation reports

Volume, response and resolution times.

Agent reports

Performance for every team member.

Team reports

Compare departments and branches.

Inbox reports

Insights per channel and per number.

Label reports

What customers contact you about most.

CSAT reports

Customer satisfaction after every conversation.

Export reports

Download data for your own analysis.

Keyboard shortcuts

Navigate and reply without touching the mouse.

Command bar

Jump to any conversation, contact or action.

Canned responses

Saved replies in Arabic and English, one slash away.

Bulk actions

Update, assign or resolve many conversations at once.

Widget customisation

Your colours, logo, greeting and position.

Help centre

A self-service knowledge portal on your own domain.

50+ languages

The interface and widget in your customers’ languages.

Right-to-left support

Proper Arabic and Urdu layout, everywhere.

Campaigns

Proactive messages to website visitors and segments.

WhatsApp campaigns

Schedule approved templates and track results.

Custom domain

Host the help centre and chat on your own domain.

Email templates

Branded email replies and notifications.

Slack

Get alerts and reply to conversations from Slack.

Webhooks

Real-time events to any system.

REST API

Full API access for custom workflows.

Auto-translate

Translate incoming and outgoing messages automatically.

Jira and Linear

Create issues straight from a conversation.

Dashboard apps

Embed your own tools, such as a booking view, next to the chat.

Audio and video calls

Start a call from inside a chat when typing isn’t enough.

CRM, EMR and POS

Your systems connected, or we build the connector.

Self-hosted in the UAE

Runs on UAE infrastructure, managed by our team.

Data encryption

Encrypted at rest and in transit.

Audit logs

Track all account activity by user and time.

Roles and permissions

Custom access for agents, supervisors and admins.

SSO / SAML

Single sign-on with your identity provider.

Privacy controls

Retention, deletion and export to support UAE data protection law.